Michelob ULTRA Virtual SAMCOM
Michelob ULTRA needed an engaging digital solution to make an impact with their wholesalers and continue the momentum the brand was experiencing as the fastest growing within the ABI portfolio.
Every year, CERAWeek unites the foremost thought leaders and decision makers in energy, technology, business, government, and finance, to bring clarity and perspective to the future landscape. In the wake of the COVID-19 pandemic, the 39th annual event was transformed from an in-person experience to a new, virtual format, inviting more than 19,000 registered delegates.
Utilizing our proprietary virtual platform, VIRTU, 235 sessions, 79 pre-recorded sessions, 14 live sessions successfully conveyed the conference’s theme, ‘The New Map: Energy, Environment and Charting the Future’, while meeting the production needs for a high-profile speaker roster, and allowing for nimble elements like pre-production and live recording in the midst of an ever-shifting schedule. It also integrated a multitude of important features such as registration, networking opportunities, video content, speaker presentations, and more.,
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